Crowdsourcing (or logo design contests) have become one of the most popular ways for new brands to acquire a logo for their new endeavor.
In this episode, we’ll explore why this is a really bad idea and an alternate route your should explore before tossing the future success of your brand to a mob of designers.
The topics we’ll cover in this episode:
- Quality Over Quantity
- Design Is A Process
- Pretty Design Is Only Half the Battle
- The Concept Isn’t As Much of a “Bang-for-Your-Buck” as You Might Think