A site’s homepage has historically been little like the welcome mat for new visitors. However, with social media and search engines providing direct links to various areas of your site—the homepage’s prominence has slowly begun to fade.
The question is: what should you do with your homepage and how can you utilize it effectively in today’s age of search and social? In this episode, we’ll explore exactly this with a number of practical examples and strategies you can apply to your site, today.
The topics we’ll cover in this episode:
- The role of the homepage is changing
- The various types of homepage layouts
- How to determine the perfect homepage layout for your site